top of page

Your Personal CFO 

We are a Registered Investment Advisor (RIA) that provides a family office approach to financial planning. 

The executive team of Optimize Financial Inc

Our History

In 2013, Casey Witters started a financial advisory practice after serving six years as an officer in the United States Air Force. She was determined to build an advisory business focused on holistic, goals-based financial planning and healthy wealth mindset coaching. Casey held fast to her unique model and built a thriving business against tremendous odds and barriers. 

In 2021, Casey transitioned Optimize Financial (OFI) to a Registered Investment Advisor (RIA) and partnered with Charles Schwab as a custodian. This launched OFI into a new era of autonomy, innovation, efficiency, and client service. OFI is committed to equipping clients with a simple process to grow wealth with a positive mindset!

Learn more about how our team can help you develop a financial plan so you can accomplish your most cherished financial goals.

Have You Asked Yourself These Questions?

- What investment opportunities should I pursue given my financial goals?

- How can I minimize tax liabilities and optimize my financial planning?

- How do I plan for retirement with an income that I won't outlive?

- What does effective estate planning look like for me, my family, and future generations?

Meet the Team

Dedication. Expertise. Passion.

Casey Witters Headshot - MBA, CFP

Casey Witters, MBA, CFP®

President & CEO
Financial Advisor

  • Instagram
  • Facebook
  • Twitter
  • LinkedIn
Team
Lisa Nguyen Profile Pic-min.jpg

Lisa Nguyen, CFP®

EVP of Client Relations

Financial Advisor

jason-wall-headshot-2024-min_edited.jpg

Jason Wall

Director of Business Development

sara-woertink-min.jpg

Sara Woertink

EVP of Administration

jd-williams-min_edited.jpg

JD Williams

Junior Financial Advisor

carly-beam-headshot-2024-min.jpg

Carly Beam

Executive Assistant

Stay Updated

We will reach out via email soon!

Optimize Financial Inc. (“OFI”) is a Registered Investment Adviser with the Securities and Exchange Commission. Additional information about OFI is available at https://adviserinfo.sec.gov. Registration as an investment adviser does not imply any kind of endorsement by any regulatory body, nor certain level of skill or training. This website is intended for informational purposes only and does not constitute a complete description of our investment services or performance, nor does this website constitute investment advice or an offer, solicitation or endorsement of securities with respect to any entity or for any investment strategy or vehicle. Nothing on this website should be construed as personalized financial, legal, or tax advice, nor should it be relied upon as the sole basis for making financial decisions. All investments involve risk, including the possible loss of principal. The information on this website is intended for U.S. residents only. Past performance is not indicative of future results, and there can be no assurance that the investments will achieve their objectives. Before investing, consider your financial objectives, level of experience, and risk tolerance. We encourage you to consult with qualified professionals regarding your specific situation. The opinions and projections presented here are subject to change without notice, and no representation or warranty is made concerning the accuracy of the information provided. Advisory services are only offered to clients or prospective clients where the Firm and its representatives are properly licensed or exempt from licensure. Investing through OFI is only available with an advisory agreement or other official offering documents.

bottom of page